Privacy Policy
Last Updated: January 2026
Spirit of the Sea (spiritofthesea.org.uk) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website.
Information We Collect
We collect the following types of information:
- Personal Information: Name, email address, and other details you voluntarily provide through contact forms or newsletter subscriptions.
- Technical Data: IP address, browser type, operating system, and device identifiers.
- Cookies: Small data files stored on your device to enhance your browsing experience.
- Usage Data: Pages visited, time spent on site, links clicked, and referral sources.
How We Use Information
We use collected information for the following purposes:
- Analytics and website performance monitoring
- Affiliate tracking and commission attribution
- Site improvement and user experience optimisation
- Responding to inquiries and customer support
- Complying with legal obligations
- Fraud prevention and security measures
Cookie Policy
Our website uses the following types of cookies:
- Essential Cookies: Required for site functionality and security.
- Analytics Cookies: Track user behaviour to improve our service (Google Analytics).
- Affiliate Tracking Cookies: Monitor referrals and affiliate commissions from William Hill and partner operators.
- Marketing Cookies: Enable targeted advertising and retargeting campaigns.
You can opt-out of non-essential cookies by adjusting your browser settings or clicking "Manage Cookies" on our website. Please note that disabling essential cookies may affect site functionality.
Third-Party Links
Spirit of the Sea contains links to external websites, including William Hill betting sites and other casino operators. We are not responsible for the privacy practices of these third-party sites. We recommend reviewing their privacy policies before providing personal information. These operators have independent data protection responsibilities and are regulated by the UK Gambling Commission.
Your Rights
Under the UK General Data Protection Regulation (GDPR) and Data Protection Act 2018, you have the right to:
- Access your personal data
- Rectify inaccurate or incomplete information
- Request erasure ("right to be forgotten")
- Restrict processing of your data
- Data portability (receive data in machine-readable format)
- Object to processing for marketing purposes
- Lodge a complaint with the UK Information Commissioner's Office (ICO)
To exercise these rights, contact us using the details below.
Data Retention
We retain personal information only for as long as necessary to fulfil the purposes outlined in this policy, unless a longer retention period is required by law. Analytics and usage data are typically retained for 12-24 months. Cookie-based tracking data is retained according to individual cookie expiration dates.
Contact Us
If you have questions about this Privacy Policy, wish to exercise your data protection rights, or report a data breach, please contact us at:
Email: [email protected]
Website: spiritofthesea.org.uk
We will respond to your inquiry within 30 days in accordance with UK data protection laws.
Note: This website is for informational purposes only. We are an affiliate of William Hill and other licensed operators. Gambling should be enjoyed responsibly. If you are struggling with gambling, please visit GambleAware.